Hello, I'm Nicole

and it's nice to meet YOU!

 

ūüéĮ¬†I teach you how to use personalized, interactive, and scroll-stopping digital marketing strategies to create engagement and increase conversions.

ūüéĮ Stop the Scroll W/Nicole

My marketing career began in year 2000.¬† One day, I found myself selling my college books back because I needed the money, and the next day, I was accepting a position as Director of Marketing with a credit union.¬† Oh boy, was I both excited and scared.¬† After all, I landed this job by chance¬† but that’s a different story ( for another time).

Later that same year, I created and launched my first strategic direct marketing campaign which generated over 50 vehicle loans ( $950,000) for a two- day car sale.¬† That’s nearly a million dollars in loan volume! I was shocked out of my mind, but played it cool .¬† Read the actual case study here.

Since then, I have primarily focused on developing marketing strategies for the Financial industry, as well as, the Ecommerce and Beauty Care Services industries.

Simply put, I live, sleep, and breathe, marketing (if I could, I would eat it, too)!  Marketing is my strength because it is my passion, and I want to share that with you.

I’ve taught digital marketing workshops for¬† Miami- Dade County Public Libraries, co-working spaces , The Lotus House other organizations, and¬† currently on the instructional team for Georgia Tech’s Digital Marketing Boot Camp. I specialize in digital marketing strategy and consider myself a growth marketer.

My teaching style is casual and interactive, delivering content in an easy-to-understand format using relatable industry-specific examples to drive home important Digital Marketing lessons. I make it my mission to give my students the full scope of the Digital Marketing industry. My students not only walk away from my workshops with the confidence needed to accomplish their long-term goals, but they also learn how to apply the most current tools and strategies that produce immediate results. Most importantly, they understand the importance of daily implementation and the connection between what they do today and their long-term goals.

Below is a list of workshops that I teach every month in Miami FL. All of my workshops include the application of  my P.O.W.E.R. FRAMEWORK, a step-by step digital marketing strategy to build fail-proof marketing campaigns.

  1.  Lead generation with Yelp
  2.  Transforming leads into sales with super-charged email marketing strategies
  3.  How to build effective sales/marketing funnels to increase conversions
  4.  Stay connected with 90 days of social media content ideas
When I’m not at my full-time job or in the classroom, I enjoy hosting digital marketing socials in Miami.¬† For more information, please checkout my¬†Meetup group.
¬†P.S.¬† BTW, don’t forget to sign up for my monthly newsletter. It’s short, simplified, industry-specific ,relatable and easy to read.
"A lead magnet should be like a favorite dessert, irresistible."
Nicole Soltau
Digital Marketing Strategist and Instructor
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